Thursday, February 15, 2007

Marketing information literacy

There are some PowerPoint presentations mounted from the CAVAL Reference Interest Group conference in November 2006 Getting Your Foot in the Door: Marketing Skills for Liaison and Information Literacy. This was held in Melbourne, Australia. The ppts are:
Angela Bridgland, University of Melbourne: Marketing information literacy: necessity or hype?
Craig Anderson, RMIT: Would you like fries with that? Are liaison librarians really salespeople in disguise?
Jenny Cameron, Victoria University: Keeping your foot in the door: 101 ways to connect with your clients
Carolyn McSwiney, Deakin University: More than meets the eye: Benefits of direct feedback from incoming international students at Deakin University Library.

This conference is at the top of the 2006 CRIG past events page:
Further down the page, by the way, are some audio & ppt files recording four talks at an August 2006 seminar about new technologies (subjects were podcasting, RSS etc.)
Photo by Sheila Webber: St Kilda, Melbourne, Australia, Nov 2005 (taken when Bill Johnston and I were presenting at the previous CRIG annual conference).


Daoming said...

I found a webpage, you may interest.

Sheila Webber said...

Thanks Daoming, yes, that's interesting!