Thanks to Vivienne Bernath for emailing me about a study that researched the impact of an episode of Grey's anatomy on people's knowledge about HIV and pregnancy. Interesting when discussing health information literacy and/or the impact of broadcast media (and Web 2.0 - it emerged that people were blogging about the episode too). There is a full account of the methodology (and an extract from Grey's Anatomy ;-)
Rideout, V. (2008) Television as a health educator: a case study of Grey's anatomy. Kaiser Family Foundation. http://www.kff.org/entmedia/upload/7803.pdf
Rideout, V. (2008) Television as a health educator: a case study of Grey's anatomy. Kaiser Family Foundation. http://www.kff.org/entmedia/upload/7803.pdf
Photo by Sheila Webber: Conference meal, Turku, August 2008.
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