An interesting post from Phil Bradley about SearchGPT and how he sees it affecting search and search engines. You should be able to read this without logging into LinkedIn (though if you aren't you will have to click your way past a notice).
Bradley, P. (2024, July 27). SearchGPT; the next step. LinkedIn. https://www.linkedin.com/pulse/searchgpt-next-step-phil-bradley-jrxze/
This is an article by him from earlier in the month:
Bradley, P. (2024, June 4). The changing face of internet search. Information Today. https://www.infotoday.eu/Articles/Editorial/Featured-Articles/The-changing-face-of-internet-search-164285.aspx?
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